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Since its inception, LIV Golf hasn’t been afraid to attempt new issues.
The league introduced its newest partnership on Thursday morning, a multi-year take care of buying and selling card firm, Panini. The transfer marks Panini’s first foray into golf after 60-plus years within the sports activities collectibles area.
Merchandise aren’t but obtainable, however bodily buying and selling playing cards shall be launched underneath the Prizm and Impeccable manufacturers within the third quarter of this yr in keeping with Sports activities Enterprise Journal, who was first to report the information. Sooner or later, Panini can even launch an on the spot card program, the place real-time playing cards shall be launched after tournaments that characteristic highlights from the season. Workforce card units could be pre-ordered now.
“We’ve usually considered the best way to introduce a few of our hottest buying and selling card manufacturers to golf, however the sport all the time had challenges. LIV Golf introduced in a complete new dynamic into the game with their recent, distinctive and revolutionary strategy,” mentioned Panini America CEO Mark Warsop. “The crew and league format aligns itself to one thing that didn’t exist that creates one other stage of collectability for followers.”
The league returns to play subsequent week in Saudi Arabia with LIV Golf Jeddah, March 1-3, at Royal Greens Golf and Nation Membership in King Abdullah Financial Metropolis.
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