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PGA Tour announces $3 billion investment from Strategic Sports Group | Golf Central | Golf Channel

March 3, 2024
in Videos
Reading Time: 1 min read
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Wealthy Lerner, Todd Lewis and Rex Hoggard be a part of Golf Central to debate the PGA Tour’s current take care of Strategic Sports activities Group, …

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Tags: announcesBillionCentralChannelGolfGroupInvestmentliv golfliv golf latest leaderboardliv golf latest newsliv golf latest news todayliv golf newsliv golf scheduleliv golf tournamentPGASportsStrategicTour
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Comments 45

  1. @chrisdutton6719 says:
    1 year ago

    More money going to the second tier of the best golfers.
    Why would LIV invest they already have the top tier?
    It’s lipstick on a pig.

    Reply
  2. @jamesbond4633 says:
    1 year ago

    This is great news!!!! This will definitely force PIF and the LIV tour;s hand now that the PGA Tour has become much stronger. I think SSG's expertise as Webb stated will grow the game world wide not just in America and will get the whole golf world buzzing!!!!

    Reply
  3. @japhy3556 says:
    1 year ago

    Vulture capital demanding returns is never good. The PIF was in for the long game, not the returns. PIF should keep the course and not make a deal and see how the players like this SSG deal in a few years.

    Reply
  4. @waltvancourt5052 says:
    1 year ago

    Desperate sellout move !

    Reply
  5. @PaulGovcorrupt says:
    1 year ago

    Problem is PGA are liars and their word dont mean DICK. Thanks Jay ! GO LIV Boys . TAKE THE MONEY. Just cause the PGA struck a deal dont mean shit for the players.

    Reply
  6. @foxdogsourdough says:
    1 year ago

    As we all know, it's all about the money.

    Reply
  7. @brysonpieters8943 says:
    1 year ago

    Waste of time unless best players back together. Im only watching the Majors no interest in watching nobodys

    Reply
  8. @jdc3233 says:
    1 year ago

    "the plans of how to grow the tour are still ongoing…." alrighty then

    Reply
  9. @brysonpieters8943 says:
    1 year ago

    All the stars and characters are on Liv bar Rory and Spieth no ìnterest in this tour unless top lads back together

    Reply
  10. @stanleyharmon1103 says:
    1 year ago

    I think LIV & PGA will morph into an AFL & NFL situation with a Super Bowl of golf.

    Reply
  11. @khemheru1439 says:
    1 year ago

    PGA Tour was bankrupt..and fact they never included players shows the shortcomings of why PGA Tour lost so many of the greats.
    PIF wont go away they are hoding all the ACES, while PAG Tour is holding 2's and 3's

    Reply
  12. @solenvy says:
    1 year ago

    15 of the 19 hijackers were from Saudi Arabia. The Royal Family did not know they were enrolled in U. S. flight schools? OMG, LOL. Webb Simpson is a disgusting evangelical bootlicker😇

    Reply
  13. @pauljcross2289 says:
    1 year ago

    PGAT using the Senate to block PIF..very American…Saudis should block US investments in Saudi

    Reply
  14. @pauljcross2289 says:
    1 year ago

    Current Tour players will get equity in PGAT..really?

    Reply
  15. @pauljcross2289 says:
    1 year ago

    The 'small print' would be very interesting

    Reply
  16. @pauljcross2289 says:
    1 year ago

    I am sure the GC will laud SSG as the greatest company that ever existed..

    Reply
  17. @jhawker2895 says:
    1 year ago

    The PGA Tour just made a deal with the devil … PGA Tour is worth "$18 Billion" ( Their numbers)… They gave the players $1.5 Billion equity … An 18.75% share of something that is entirely player driven. Their is NO value to the PGA Tour without the players!!!!! The deal give an average equity to 200 players or $7.5 million per player with higher equity to the best and less equity to 100 thru 200…. if all the players walk and start a new tour they own a 100% share …. And this is a great deal???? PIF will cherry pick player after player as they decide how much will be enough…. SSG wants to make money from day one … PIF doesn't, as they have shown, with LIV. PIF is in golf for the long run and has shown a willingness to lose now to win big in the end… Sponsors are tired of Korn Fairy like events with little viewership and constant request for more and more money … The, NO Cut, signature events will be good but not the all the top players together which only PIF can do. The next two years will be the last chapters for the PGA Tour, if PIF wants it can now make LIV the all star tour for reality… This deal make me sick and when the players find out where the i's are dotted and the t's are crossed they will be pissed … The average PGA player is not business trained and knows little about the financial stuff … I am sad for the charities ( who will likely get less). The fans (who will certainly pay more for less). Because SSG wants money and PGA Tour players, below the top 60, who continue to stay will lose more. Their is only so much money to go around. SSG is not in this relationship to not make a profit… It has to come for somewhere…The sponsors will take care of themselves, if it cost to much they will walk away…. TV will only pay if fans watch … If LIV ever get a true TV deal it will help fans but hurt the PGA Tour… More will come out later about this deal, but so far the fans are losing with costs likely going up.. And the players are getting pennies for a dollar they control … Let's all hope I am wrong … I HOPE SO ….

    Reply
  18. @pauljcross2289 says:
    1 year ago

    PGAT members having majority of board numbers?? What a mistake!

    Reply
  19. @kennyduprey9364 says:
    1 year ago

    This is funny to watch. One group is giving money directly to the players and ownership options. While the other group is paying to fund tournaments in order to make profit, basically what the pga was already doing. One group is good at business, the other is just learning as they go.

    Reply
  20. @steveandrews6280 says:
    1 year ago

    Sounds like bs to me.

    Reply
  21. @njosephg says:
    1 year ago

    Whocares, this doesn't mean shit.

    Reply
  22. @mikeyflyzlow2669 says:
    1 year ago

    Hey Rory, let us know what you think about that extra Saudi money in the next purse you win. Methinks you won’t be bitching about that…

    Reply
  23. @fuckingbullshit8952 says:
    1 year ago

    lol PGA is toast LIV will just continue to sign the top players and the PGA will have the seconds you can’t out spend the Saudis only God may have more money. It all comes down to Monaghan just protecting his ass he’s the one standing in the way WTFU Jay

    Reply
  24. @andynaz5631 says:
    1 year ago

    Money comes with strings. Here comes woke golf.

    Reply
  25. @markkovacs494 says:
    1 year ago

    Ha ha says PIF! Big bank little bank!

    Reply
  26. @oahujuniorgolfassociationc6656 says:
    1 year ago

    How do you continue to work out details after making a formal agreement ?
    Who cares how much the players get ?
    How do these investors make their money ? What percentage of profits do the investors get moving forward?
    Equity? Sounds more like signing players. Aberg will be told if you take this money you can’t leave for X.

    All this does right now from my perspective is buy the pga tour a little more time competing with LIv/pif; but again; what did they give up long term to these investors to make that happen with 1-3 bill?
    Can someone please explain that ?

    Reply
  27. @orbeaorca7498 says:
    1 year ago

    You guys need help? Y’all bunch of greedy motherfuckers! I’m done with pga tour!!!

    Reply
  28. @Mark-eu5zs says:
    1 year ago

    If they are figuring out a way to recognise Jack & Tiger etc (pay them$$)… then it better be applied across the board to Greg too & others. Or its just another selective slush fund for supporters in the club

    Reply
  29. @darkspectrum916 says:
    1 year ago

    Alleluia!!! At last some bright light on the game I love ❤️! As a Red Sox fan happy to see John Henry as part owner. Great guy that helped Red Sox fans to win championships in Boston. Pif got what they deserved, last place on investment for hijacking our game. Or no place at all?😊
    They don’t have now the place they thought they might have had before SSG’s investment.
    Good 👍🏼.
    Maybe one day we could see all players together even though I doubt it at least long term however, we have the control in America and Europe of how and to what extent they will have access to our resources and the pga’s huge market with sponsors and television exposure worldwide! Monaghan can keep his job now. I wanted him out but he redeemed himself, just no more deals behind players and the public s backs.

    Reply
  30. @jw6713 says:
    1 year ago

    We don’t care, all we care about is watching tournaments with all the best players playing against each other.

    Reply
  31. @craigcrawford6749 says:
    1 year ago

    How are all 250 players equity owners when the 250 are constantly changing? Smoke and mirrors man. This is going to be simply a single country tour. Thats it.

    Reply
  32. @kjj2550 says:
    1 year ago

    he’s missing the point we the fans want the best players playing together, not have watered down tour

    Reply
  33. @6538970 says:
    1 year ago

    Does all this mean more commercials for the viewers

    Reply
  34. @jmf54 says:
    1 year ago

    Personally…I worry ticket prices will increase, concession prices will increase, etc., etc., because the SSG would not be INVESTING their money just for the hell of it…they will be looking for a return at some point. If they aren’t, then they would not call it an INVESTMENT, they would say it is a donation, so I’m skeptical and have my doubts this will grow the game. I have a knot in my stomach that tells me if a professional is good enough to make it to “the Show,” they will be guaranteed financial security, rather than earning it. I hope I’m wrong and all of this works out for the good of the game, with the end result is the game becomes more affordable for the masses. Heck, drivers now cost more than the first car I purchased and greens fees have increased 500% since I graduated from college in 1977!

    Reply
  35. @FM-db3ft says:
    1 year ago

    A bit late after PGA was broken up due to Jay’s stubborn intransigence.

    Reply
  36. @FM-db3ft says:
    1 year ago

    Equity owners of a losing proposition – wonderful guys, wonderful. It’s all smoke and mirrors because what you are signing is being part of the losses as well.

    Reply
  37. @wbwright79 says:
    1 year ago

    hopefully this deal can encourage PGA/SSG and PIF to come back to the table with some additional talks. the template is in place for how to do it. it's not the end for the Saudi Investment fund, but for them right now it probably feels like it.

    Reply
  38. @DunnGolfing says:
    1 year ago

    Absolute car crash for fans what a mix up

    Reply
  39. @mdeodar says:
    1 year ago

    Tired of the PGA bs. Golf Channel tools, too.

    Reply
  40. @ifldiscovery8500 says:
    1 year ago

    Fenway Sports Group wants to get their hands on Liv golf as it has more potential than any PGA Tour event or schedule.

    Liv golf is franchise tour which what FSG knows how to work in and with. Liv golf coukd be worth 15 billion dollars alone if theg get braodcast deals in the USA and sponsorships.

    Reply
  41. @NicholasDeCola says:
    1 year ago

    1.5 billion to 1 trillion in Saudi money ummmm ok , hope to see some top notch golf one day 😂😂😂😂😂

    Reply
  42. @robertbrown7470 says:
    1 year ago

    That's good. PIF is in the driver's seat.

    Reply
  43. @scoopmendenhall1008 says:
    1 year ago

    Pga can tell pig our way or the highway

    Reply
  44. @hosoiarchives4858 says:
    1 year ago

    What a trainwreck

    Reply
  45. @marksellers2499 says:
    1 year ago

    The mystery continues…not one of our pga insiders are able to tell us details but they sure seem positive…$3B is the headline

    Reply

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